How AI is Revolutionizing Our Understanding of Scents?

This researcher is Using AI to Unearth New Smells

Sep 05, 2024

∙ Paid

Animated illustration showing a nose smelling the complex aromas of a flower, surrounded by digital elements that are analysing the smell. — Illustration by Adrià Voltà

Imagine walking into a lab and being hit with a smell that you just can't shake off. It clings to everything, even the paper on which it was blotted. This isn't just any smell—it's a completely new scent, created by researcher Alex Wiltschko and his team at a company called Osmo in Cambridge, Massachusetts. To Wiltschko, this …

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